The ability to handle difficult situations at difficult times is where ISM has shined. ISM can assist you in quickly developing plans in crisis situations, and lead in implementing those plans for the best possible results. With a strong attachment to the media, other competitors and NASCAR officials, ISM can also offer insight into your team's hopes and plans.

With sponsors, ISM offers a trusted name and a trusted history. This is a name and history that can gain the attention of sponsors, whether potential or current, offering them additional reasons for their involvement. It is another way - a positive way - to show their sponsorship can work!